Black says that without having a powerful close, you miss the chance for a leadership moment.
“A good presenter always has a powerful open and quite frankly they have a powerful close,” Black says.
Black says the last minute of your presentation is when you assert and reaffirm your message, so you should avoid ending on an open-ended question and give your viewers or listeners some guidance. Without this, you “miss an opportunity to have a really powerful close, something that sets the stage for what’s coming next,” Black says.
One of Black’s examples of a powerful close includes saying, “before I conclude, are there any final questions?”
“It’s almost like putting a bow around the presentation package,” Black says.
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Source : CNBC