Nike has signed NBA famous person LeBron James to an entire life deal, the corporate stated Monday.
The sneaker large didn’t reveal the phrases of the settlement, however resources informed CNBC it’s the largest in Nike’s historical past. In a observation, Nike stated its dating with the Cleveland Cavaliers famous person “supplies vital worth to our industry, logo and shareholders.”
“We’ve already constructed a robust LeBron industry over the last 12 years, and we see the possibility of this to keep growing right through his enjoying profession and past,” Nike stated.
Supply : CNBC